Le Thai Sam Returns as Chairman of Bamboo Airways

Key pointsOn September 30, 2026, a memorandum of understanding was signed between Ho Chi Minh City's Startup Support Center (SIHUB), Ho Chi Minh University of Economics, and Plug & Play Singapore to establish an AI center. This center aims to enhance research and practical applications of AI technology, strengthening collaboration among government, universities, and businesses. Specific operational policies and funding plans are expected to be developed in the future. Plug & Play is a global innovation platform connecting startups and corporations.
Business impactThis partnership presents an opportunity for Japanese companies to enhance the adoption of AI technology and collaboration with startups. In particular, attention should be paid to operational efficiency improvements and new product development utilizing AI.

Key pointsThe 22nd Vietnam Traditional Craft Fair will be held in Hanoi from October 8 to 12, 2026. This event aims to promote agricultural tourism, strengthen market collaboration, and advance digitalization. It particularly focuses on expanding sales channels for traditional crafts, with participation from local artisans and businesses. The fair is also expected to propose new business models utilizing rural tourism resources.
Business impactJapanese companies need to pay attention to the trend of digitalization in the Vietnamese traditional craft market and explore related business opportunities. In particular, businesses in the tourism and agriculture sectors are required to reassess product development and marketing strategies that leverage local characteristics.

Key pointsLe Thai Sam has returned as the chairman of Bamboo Airways. He has been involved with the company since 2022, serving as chairman from July 2023 to February 2024, and has now resumed the role in August 2025 after transferring management rights to FLC Group a few months later. Currently, he faces tax arrears, which have temporarily restricted his ability to leave the country. Bamboo Airways has experienced eight changes in chairmanship since 2022.
Business impactThis appointment is seen as a crucial step towards stabilizing Bamboo Airways' management; however, ongoing tax issues may impact future operations. Japanese companies should monitor trends in the aviation industry and assess related risks.

Key pointsOn September 30, 2026, a forum titled 'Ho Chi Minh City - Creating Excellent Talent for a New Era' was held in Ho Chi Minh City, where experts and administrators discussed proposals and solutions to attract top talent from around the world. The city aims to become an integrated urban model that prioritizes quality of life, emphasizing the need to address education, healthcare, and services for the elderly. The urban development law of 2026 is positioned as a key policy tool.
Business impactAttracting top talent is a critical issue for Japanese companies as well. To improve the quality of human resources, businesses need to focus on enhancing education and living conditions.

Key pointsThe Ain Hoi limestone quarry in Quang Ngai Province has resumed operations with administrative approval, supplying 375,000 cubic meters of stone annually. This stone is intended for use in 21 socio-economic development projects, specifically for transportation infrastructure and public works, addressing local construction needs.
Business impactJapanese companies can benefit from a stable supply of materials for projects in Quang Ngai Province, facilitating smoother construction progress, particularly in the construction sector, which should reassess plans based on this information.