Hanoi Office Market Shifts Towards Multipolarity

Key pointsThe office market in Hanoi is experiencing a shift towards multipolarity, with new supply concentrated in areas away from the city center. Notably, the supply of Class A offices in the central area is decreasing, prompting companies to reassess their office selection strategies to adapt to the labor market.
Business impactJapanese companies need to prioritize cost and environmental considerations in their office selection, particularly by reevaluating the location strategy for new offices.

Key pointsTechcombank announced plans to seek shareholder opinions in writing on August 24, 2026, to increase capital through stock dividends funded by undistributed after-tax profits. This is expected to raise the bank's capital to 106,593,378,550,000 VND, making it the bank with the largest capital among private banks in Vietnam.
Business impactThis capital increase is likely to enhance Techcombank's competitiveness, leading to improved lending conditions and access to new financial products for Japanese companies. Companies considering fundraising should pay particular attention.

Key pointsOn August 24, 2026, a factory producing PET chips and polyester fibers officially commenced operations at the Tam Tan 2 Industrial Park in southern Da Nang. The factory has a total investment of approximately 18 trillion dong and an annual production capacity of 86,000 tons. The project is progressing in two phases, with the first phase completed and the second phase scheduled to begin in the second quarter of 2027.
Business impactThe operation of this factory will contribute to the industrial development of the Da Nang region and may provide new supply chain building and investment opportunities for Japanese companies. Businesses interested in the plastics and textile industries should take note.

Key pointsCan Tho City is actively transitioning to environmentally friendly production models, including low-emission high-quality rice production, circular agriculture, organic farming, antibiotic-free livestock, and the use of renewable energy. This shift is expected to enhance agricultural sustainability and promote regional economic development. Additionally, a competition for new rural construction will commence from 2026 to 2030.
Business impactThis trend indicates that Japanese companies will need to adopt sustainable agricultural technologies and comply with environmental regulations. Companies involved in agriculture must enhance their competitiveness by adopting eco-friendly production methods.

Key pointsOn August 24, 2026, the Vietnamese National Assembly passed a new law to promote the development of special cities, including Ho Chi Minh City, and economic zones. This law outlines mechanisms and policies to support their growth, emphasizing the establishment of a legal framework based on sustainable social infrastructure.
Business impactJapanese companies need to pay attention to these legal changes and reassess their strategies to seize new business opportunities in special cities and economic zones, particularly in urban development and infrastructure projects.

Key pointsThe Vietnamese National Assembly has approved an increase of 86 trillion VND in investment for the Lao Cai-Hanoi-Haiphong railway project, which includes approximately 363 km of railway from Lao Cai Province to Haiphong City, with plans to develop an implementation plan by 2025 and aim for basic completion by 2030.
Business impactThis investment boost signifies progress in railway infrastructure for Japanese companies, leading to expected reductions in logistics costs and improvements in transportation efficiency. Manufacturing and import-export businesses should pay close attention to upcoming infrastructure developments.

Key pointsAt a workshop on real estate business law reform held in Hanoi, experts discussed enhancing the transparency and stability of legal regulations in preparation for 2026. There is a particular demand for legal reforms to ensure a sustainable market. The Ministry of Construction plans to advance amendments to real estate and housing laws, which is expected to foster growth in the M&A market.
Business impactAs legal reforms progress, Japanese companies will benefit from a clearer legal framework for real estate-related investments and transactions, leading to improved risk management.

Key pointsQuang Tri Province is concentrating resources to accelerate the progress of key projects. The completion of each project will contribute to the expansion of development space and enhance competitiveness, creating room for achieving the double-digit growth target for 2026. In particular, alleviation of traffic congestion in the western area is anticipated. Trends in the southern real estate market are also being closely monitored.
Business impactThis move may contribute to infrastructure investment and logistics efficiency for Japanese companies. In particular, businesses in the construction and real estate sectors need to closely monitor project developments and identify business opportunities.

Key pointsThirteen companies in Vietnam, including Bao Viet, Vingroup, Hoa Phat, and Thang Long Investment, hold over 264 trillion VND in cash and deposits, benefiting from rising interest rates. Bao Viet possesses over 170 trillion VND and earned approximately 5 trillion VND in interest in the first half of the year, a 43% increase year-on-year. Vingroup has 85 trillion VND and earned 1.35 trillion VND in interest during the same period. These companies are positioned to secure stable earnings in a high-interest environment.
Business impactFor Japanese companies, firms with abundant cash are important from a risk management perspective. It is essential to monitor the trends of such companies when reviewing cash management and investment strategies.

Key pointsNha Trang City is preparing numerous cultural and tourism events for the National Day on September 2, 2026. Notably, beach tours and various entertainment options will be available, providing tourists with many choices. The number of international tourists is increasing, with accommodation occupancy rates ranging from 40% to 70%.
Business impactFor Japanese companies, the revitalization of the tourism industry signifies business opportunities. Companies providing accommodation and tourism-related services should consider promotional strategies aligned with the events.

Key pointsMany airline tickets remain available for the 2-9 holiday in 2026, with routes between Ho Chi Minh City and Hanoi being particularly popular. Tan Son Nhat Airport and Noi Bai Airport are increasing flights in preparation for Tet in 2027. Some routes have not yet reached a 50% sales rate, providing travelers with more options.
Business impactIn the airline industry, Japanese companies need to adjust travel plans and business trips in anticipation of demand during this period. Special attention should be paid to fluctuations in ticket prices and flight availability.

Key pointsOn August 23, 2026, the Vietnamese National Assembly passed a new law regarding international transactions through e-commerce platforms. This law mandates identity verification and electronic certification for individuals and organizations involved in transactions, enhancing customs oversight on imported and exported goods. It aims to improve transparency in e-commerce and prevent illegal activities.
Business impactThis new law will significantly impact Japanese companies utilizing e-commerce, necessitating a review of customs procedures and compliance systems.