Substantial Changes to Promote Business Growth

Key pointsVietnam achieved a growth rate of 9.01% over nine months, but to enhance actual corporate competitiveness, it is necessary to convert resources and policies into productivity. There is an expansion of cooperation between Vietnam and the UK in the digital era, and it is expected that $5.7 billion worth of agricultural products will be exported from the US by 2025.
Business impactJapanese companies need to focus on optimizing resources and exploring new markets to enhance competitiveness. In particular, a review of business models in light of digital advancements is required.

Key pointsThe resort complex in Binh Dinh, located near Da Nang beach, will be scaled down by Dat Phuong, resulting in a reduced total investment. An internationally standard 18-hole golf course will be added, along with accommodations and commercial facilities. The total area of the project will decrease from 199 hectares to 178 hectares, divided into five zones. Notably, the golf course will occupy 86.3 hectares, with plans for commercial facilities at a maximum construction density of 30%.
Business impactThese changes to the project may present new investment opportunities for Japanese companies. In particular, businesses involved in tourism and real estate development should be vigilant to capitalize on the business opportunities arising from the development of the resort facilities.

Key pointsThe Long Thanh Airport project is over 80% complete in terms of contract value, with test operations scheduled from October to November, aiming for commercial operations to begin in December 2026. Connection projects to the airport are also being prioritized.
Business impactJapanese companies need to consider the efficiency of logistics and transportation associated with the opening of Long Thanh Airport and review their supply chains accordingly.

Key pointsCan Tho City in Vietnam is making every effort to achieve its growth plan for 2026 as the year-end approaches. Specific measures are being implemented to eliminate obstacles to public investment and optimize tax revenue. Additionally, a large-scale cultural and tourism event is being organized in cooperation with Heineken Vietnam.
Business impactJapanese companies need to closely monitor the progress of public investment in Can Tho City to avoid missing related business opportunities, particularly exploring new opportunities arising from tax revenue optimization.

Key pointsTo support businesses by the fourth quarter of 2026, it is necessary to alleviate financial pressures and remove obstacles in policy implementation. Improvements in the tax system, simplification of procedures, and acceleration of public investment are required, and it is important to specify the resources that businesses can actually utilize. Hanoi's economic growth rate reached 10.02% in the third quarter of 2026.
Business impactJapanese companies need to implement cost reduction measures while closely monitoring trends in public investment and optimizing resources. In particular, a swift response to changes in the tax system is essential.

Key pointsVietnam has announced plans to achieve an average annual GDP growth of 10% by 2030, aiming to upgrade its investment rating to 'investment grade.' This goal is seen as a crucial step to enhance economic stability and gain international trust. The government plans to strengthen policies to promote growth and attract foreign investment.
Business impactThis growth target may present new investment opportunities for Japanese companies. Particularly in manufacturing and services, securing talent and funding will be essential to support this growth.

Key pointsNike has announced plans to establish a new campus in Bangalore, India, on October 1, 2026. This move comes shortly after the company was removed from the S&P 100 and aims to transition to a more efficient operational model. Nike currently has 182 production facilities in Vietnam, employing 457,792 workers, and produces 52% of its shoes there.
Business impactNike's new strategy may enhance competitiveness in Vietnam's labor market. Japanese companies should closely monitor Nike's developments and reconsider their strategies for securing labor and improving production efficiency.

Key pointsIn the first nine months of 2026, Vietnam's GDP growth rate reached 9.01%, reflecting the effectiveness of the government's economic promotion policies. In addition to traditional growth drivers such as public investment and exports, new growth factors like science, technology, and the digital economy are being strengthened. This demonstrates a commitment to achieving growth targets for the fourth quarter and the entire year of 2026.
Business impactJapanese companies need to seize investment and business opportunities against the backdrop of Vietnam's economic growth. There are particularly high expectations for entry into sectors related to the digital economy and technological innovation.

Key pointsPetroVietnam has announced plans to increase its oil reserves by 75.7 million tons between 2021 and 2025. From 2026 to 2030, the company aims to promote exploration and extraction activities and connect small oil fields to existing infrastructure. Policies to improve oil recovery rates are also expected to be introduced.
Business impactJapanese companies should strengthen collaboration with PetroVietnam and explore opportunities for technology provision and joint development, particularly in the oil and gas sector.

Key pointsOn October 3, 2026, Nguyen Thien Thanh announced his resignation from the Vietnam Education Publishing House to pursue a career in literary magazines. He stated that his work at the publishing house had become a 'pressure' for him, and he wishes to engage in the literary field.
Business impactPersonnel changes in the education sector may impact the management strategies and policies of publishers and educational institutions. Particularly, changes in leadership are crucial as competition intensifies in the education market.

Key pointsOn October 3, 2026, Da Nang City held a ceremony to restart the Golden Hills Eco-City Project, alongside the commencement of a new kindergarten construction. The government has introduced special policies to resolve long-standing project delays and is intensifying efforts to address over 5,000 unresolved projects.
Business impactThe restart of this project will invigorate the real estate market in Da Nang City and provide new investment opportunities for Japanese companies. Companies involved in real estate development and related services need to closely monitor the project's progress and assess the timing for market entry.

Key pointsStarting November 16, 2026, customs procedures for international express delivery will be revised to require electronic identification and verification. This will necessitate the preparation of declaration information and cooperation with shippers. Customs is advancing digitalization and strengthening risk management.
Business impactJapanese companies will need to gather information on the new procedures and review their internal operational flows, as the processes for using express delivery services will change.