Original title: Đường bay quốc tế Đà Lạt - Kuala Lumpur nối lại đúng ngày Quốc khánh Japanese title: ダラット - クアラルンプール間の国際線が再開
ビジネスカレンダー地方経済市場動向
Key pointsOn September 2, 2026, an AirAsia flight from Kuala Lumpur, Malaysia, arrived at Lien Khuong International Airport in Da Lat, marking the resumption of this route after a five-month suspension for runway and taxiway repairs. The flight coincided with Vietnam's Independence Day on September 2. The resumption is expected to enhance convenience for tourists from Malaysia and other Southeast Asian markets, revitalizing the local tourism and commercial activities. Business impactThe reopening of this route provides a new option for Japanese tourists visiting Da Lat. The travel industry needs to strengthen promotions targeting tourists from Malaysia.
Original title: Đường bay quốc tế Đà Lạt - Kuala Lumpur nối lại đúng ngày Quốc khánh Japanese title: ダラット - クアラルンプール間の国際線が再開
ビジネスカレンダー地方経済市場動向
Importance 84Important news
Key pointsOn September 2, 2026, an AirAsia flight from Kuala Lumpur, Malaysia, arrived at Lien Khuong International Airport in Da Lat, marking the resumption of this route after a five-month suspension for runway and taxiway repairs. The flight coincided with Vietnam's Independence Day on September 2. The resumption is expected to enhance convenience for tourists from Malaysia and other Southeast Asian markets, revitalizing the local tourism and commercial activities. Business impactThe reopening of this route provides a new option for Japanese tourists visiting Da Lat. The travel industry needs to strengthen promotions targeting tourists from Malaysia.
Original title: Lần đầu tiên cao tốc TP.HCM - Long Thành tạm đóng 1 chiều để đón dòng xe đổ về sau lễ Japanese title: 初めてのTP.HCM - ロンタン高速道路の片側通行停止
ビジネスカレンダー地方経済
Importance 84Important news
Key pointsOn September 2, 2026, all vehicles traveling from HCMC to Dong Nai will face one-sided traffic restrictions on the Long Thanh Highway. This measure is being implemented for the first time to alleviate traffic congestion after long holidays, with special traffic adjustments by the traffic police. The restrictions will be in effect from 5 AM to 12 PM and will be adjusted flexibly based on traffic volume. Business impactTraffic congestion alleviation measures will impact logistics and business trips, prompting Japanese companies to reconsider their travel plans based on this information.
Original title: Lượng xe cao tốc Bắc - Nam tăng vọt gần 60% ngày đầu lễ 2.9 Japanese title: 2.9の初日、高速道路の交通量が約60%増加
交通・運輸ビジネスカレンダー
Importance 84Important news
Key pointsOn August 29, 2026, approximately 321,776 vehicles traveled on Vietnam's North-South Expressway, marking a 57.4% increase compared to the previous day. This day marks the first day of a five-day holiday, with over 85% increases observed particularly on the Vĩnh Hảo - Phan Thiết and Chí Thạnh - Vân Phong routes. Despite the increase in traffic, flow remained generally smooth. Business impactThis surge in traffic may impact logistics and business travel. Japanese companies may need to reassess their employee mobility and goods transportation plans.
Original title: Hải Phòng triển khai hoạt động phát triển kinh tế ban đêm Japanese title: ハイフォン市が夜間経済発展活動を開始
地方経済
Importance 84Important news
Key pointsOn August 28, 2026, Hai Phong City initiated pedestrian streets and dining events in the city center to promote night economy development. This initiative aims to revitalize local culture and economic activities. Business impactJapanese companies should seize new business opportunities arising from the development of the night economy and provide services tailored to local needs.
Original title: Tin tức sáng 29-8: Cấp 319 tài khoản AI cho cơ quan ban ngành ở TP.HCM; Người Việt cao tuổi và cúm Japanese title: ホーチミン市、319のAIアカウントを各機関に提供
市場動向労務・人材
Importance 84Important news
Key pointsHo Chi Minh City has provided 319 AI accounts to various municipal agencies. This is expected to enhance efficiency in data analysis, document creation, and monitoring tasks. AI technology is being utilized across many areas of public administration, playing a crucial role particularly in traffic monitoring and report generation. Business impactThe introduction of AI may improve operational efficiency. Japanese companies are also encouraged to leverage AI technology to enhance their business processes.
Original title: Vinhomes khởi công khu đô thị đa mục tiêu tổng vốn 111.000 tỷ, quy mô 600 hécta tại Hà Nội Japanese title: Vinhomes、ハノイで111兆ドンの多目的都市開発を開始
不動産・インフラ地方経済
Importance 84Important news
Key pointsVinhomes has initiated a 600-hectare mixed-use development project in the Binh Minh and Tam Hung districts of Hanoi, with a total investment of approximately 111 trillion dong, aiming for completion by 2030. The project is designed to meet the needs of over 105,000 residents and will contribute to regional infrastructure development and urban growth. It will be linked with the expansion of National Route 1A and the construction of urban railways to promote growth in southern Hanoi. Business impactThis project presents an important opportunity for Japanese companies to understand trends in the real estate market. Specifically, the increase in housing supply will provide new business opportunities in related construction and service industries. It is crucial to consider the status of regional infrastructure development when reviewing investment plans.
Original title: Các doanh nghiệp, hiệp hội cà-phê tiên phong đưa Fine Robusta Việt Nam đến với thị trường và người tiêu dùng Hàn Quốc Japanese title: ベトナムのファインロブスタコーヒー、韓国市場への進出
投資・FDI市場動向
Importance 84Important news
Key pointsVietnam's fine Robusta coffee has formed strategic partnerships with several companies to enter the South Korean market. Notably, Simexco Dak Lak is collaborating with five companies to strengthen sales to South Korean consumers. This aims for Dak Lak Province to be among the top 20 culturally recognized companies by 2025. Additionally, Dak Lak Province is expected to be one of the largest 500 companies in Vietnam by 2025. Business impactThis move presents new market development opportunities for Japanese companies. Particularly, coffee-related businesses and exporters need to understand the needs of the South Korean market and build strategic partnerships.
Original title: Thị trường bán lẻ Việt Nam bước vào cuộc đua về trải nghiệm Japanese title: ベトナム小売市場、顧客体験競争に突入
市場動向製造・輸出入
Importance 84Important news
Key pointsIn the first half of 2026, demand for retail space rental in Hanoi and Ho Chi Minh City remains strong, with improved occupancy rates. In the long term, customer experience is becoming a key factor in the attractiveness of shopping malls in Vietnam, similar to trends in South Korea and Japan. The rising demand for school meals is also driving the development of the retail market. Business impactJapanese companies need to focus on enhancing customer experience. It is essential to reassess strategies that respond to customer needs, particularly in marketing and store operations.
Original title: Đà Nẵng: Phát triển kinh tế biển xanh, bền vững Japanese title: ダナン市、持続可能な海洋経済の発展を推進
地方経済市場動向
Importance 84Important news
Key pointsDa Nang City has a coastline of approximately 228 km and is advancing the development of a sustainable marine economy utilizing its rich marine resources. The city aims to connect tourism and the marine economy, striving for a balance between environmental protection and economic growth. Notably, there is a shift from fishing to tourism, contributing to the improvement of local residents' livelihoods. Business impactJapanese companies should monitor this trend and assess its impact on related transactions, contracts, and local operations.
Original title: Hà Nội khai mạc Chương trình Khuyến mại tập trung năm 2026 Japanese title: ハノイ、2026年集中プロモーションプログラムを開始
市場動向ビジネスカレンダー
Importance 84Important news
Key pointsOn August 24, 2026, in Ambin City, Hanoi's Department of Industry and Trade launched a focused promotion program themed 'Smart Shopping - Digital Connection'. This program aims to stimulate consumption and support economic growth in Hanoi, with nighttime promotions planned at over 1,000 sales points. Business impactThis promotion may present new business opportunities for Japanese companies, particularly those in retail and services, which will need to reassess their strategies to enhance consumer purchasing motivation.
Original title: Nông sản Lâm Đồng, Đồng Nai “cất cánh” cùng Vietnam Airlines Japanese title: Lâm ĐồngとĐồng Naiの農産物がベトナム航空と連携
市場動向投資・FDI
Importance 84Important news
Key pointsVietnam Airlines has announced a collaboration with Lâm Đồng Province and Đồng Nai City to provide Phú Hội dragon fruit, melons, and roasted cashews in August and September 2026, aiming to deliver local specialties to international flight passengers. Additionally, Vietnam Airlines plans to sell approximately 3.7 million tickets during the Tet holiday period. Business impactThis initiative presents new business opportunities for Japanese companies by utilizing local agricultural products. Particularly, food-related businesses can expand their sales channels through partnerships with the airline.
Original title: Từ xuất khẩu nguyên liệu đến bán giải pháp ẩm thực: Lối đi nâng giá trị cho thủy sản Việt Japanese title: ベトナム水産業の付加価値向上に向けた新たな取り組み
製造・輸出入市場動向
Importance 84Important news
Key pointsVietnam's fisheries industry is shifting from raw material exports to deep processing, ready meals, and operational solutions for restaurants and hotels. This trend is notably highlighted through meal offerings at Vietfish 2026, with LC Foods aiming to build a future based on a digital platform. Particularly, Sa Huyện's cuisine is expected to be recognized as a Vietnamese brand at international charity fairs. Business impactThis trend presents new business opportunities for Japanese companies. In particular, businesses involved in processed foods and the food service industry need to consider product development and service offerings tailored to local needs to enhance their competitiveness in the Vietnamese market.